Flexisales, a Pune-based B2B company established in 2010 by Nupoor Ganesh and Ganesh Rajasekaran, excels in generating over 1.5 million leads for more than 600 global tech brands. With offices spanning Las Vegas and Koregaon Park, the startup plans to diversify into health tech and fintech, broadening its footprint across tier-II and tier-III cities in India for local employment, international expansion, and revenue growth.
A Skillful Workforce and Data-Driven Approach
At Flexisales, a prerequisite for its employees is proficiency in digital marketing, technology, and effective communication, given their extensive telemarketing work, encompassing appointment generation and content syndication. The company’s strategy revolves around data-driven processes and sharp market targeting, ensuring it continues to drive sales for its clients consistently, even during economic downturns.
Innovative Expansion into Cold Chain and Storage Warehousing
Nupoor Ganesh, along with various partners, is spearheading a foray into cold chain and storage warehousing. The new venture, initially launched in Maharashtra with a 10,000-tonne storage facility, aims to span across India. The project aims to support the Indian lifestyle shift towards increased use of frozen foods and preservatives. Flexisales plans to connect with rural areas, facilitating agricultural logistics to transport a wide array of produce, including vegetables, pomegranates, and dragon fruit, to urban markets and the Middle East.
Promising Future and Diverse Business Landscape
The promising future of Flexisales includes not only expanding its client base and services but also venturing into new industries. Its entry into the cold chain and storage warehousing sector, with a focus on diversification and rural connectivity, illustrates the company’s commitment to providing innovative solutions and opportunities for local and global markets.